Mistakes to Avoid with Running Twitter Ad Campaign

Mistakes to Avoid with Running Twitter Ad Campaign

Twitter is one of the crucial social media marketing tools for brands. It enables people to connect with their followers and promote their brand among a wider audience. With 65% of Americans using Twitter for brand promotion, it goes without saying that Twitter is an...
Key points to note about Google May 2020 Core Update and its Impact on Your Website

Key points to note about Google May 2020 Core Update and its Impact on Your Website

Amidst the coronavirus pandemic, Google decided to introduce its second major algorithm update. The release of the ‘May 2020 Core Update’ has surprised many businesses. People weren’t expecting the algorithm update in the middle of the global crisis. The coronavirus...
How is COVID-19 Highlighting the Importance of SEO?

How is COVID-19 Highlighting the Importance of SEO?

In the time of the Corona virus pandemic, SEO has proven to be the most crucial and effective marketing strategy for all types of businesses. It seems like the traditional marketing approaches have all vanished in this crisis. The only option available for customer...
What to Expect from Your SEO Company?

What to Expect from Your SEO Company?

You hired an SEO company to speed up your business and increase the conversion rates. Well, that’s a brilliant move. Only a professional SEO company knows which marketing strategies can help build your brand in a competitive online market. Now that you have...
Strategy for improving Brand Authority

Strategy for improving Brand Authority

Brand authority is the most crucial factor that separates an effective digital marketing strategy from the marketing techniques that never bring the expected ROI. It is the brand authority that sets your business apart from your competitors. It also boosts the trust...